The above picture is not an example of Brightly colored (silver) stock.  It is not an example of the Starburst Label.  What is it then?  It is a photograph of flowers that has the words "New Every Day" on it.  I wanted you to see just what Bright Silver Stock does not look like.  You might be thinking, "Why didn't he just show us a picture of bright silver stock"?,  and you would be correct.   The point of this particular article is to review the artistry and creativity involved in the printing and sticker making industry.  "New Every Day".  Just what does that mean? 

You could look at it from the viewpoint of the pessimist.  If something is new every day that sucks.  I don't want anything to be new every day. Why should I?  For example, let's say that I went out into the garage every morning in order to get into the car to go off to work.  When I opened the garage door there would be a brand new car.  A brand new car every morning.  On the surface that sounds both impossible and cool.  But the pessimist would say, "ah crap, I gotta get accustomed to all the buttons and gadgets in this new thing all over again just like I did yesterday and the day before". 

Now let's suppose for just a second that Edgar the pessimist opened the garage door one morning and there sat a brand new Volvo with a bumper sticker on it made out of a customized weatherproof adhesive stock that read, "Today Is February 17, 2005".  The the next day Edgar went out, opened the door and there was a brand new Cougar with a brand new bumper sticker that read, "Today is February 18, 2005".  This is what is involved in the "New Every Day" thing.   It would become predictable and boring.  Now Microgajet, Inc. is working on the bumper sticker technology to actually produce this ever changing bumper sticker.  They are having trouble with leap year but the product should be available for the public in Spring of 2006. 

In a related issue the letter "W" is not actually a letter.  It is a word.  "W" is the only multi-syllable letter.  The other 25 letters are one syllable as they should be.  And "W" didn't just stop with two syllables.  Oh no, it has three syllables.   A three syllable letter is simply impossible.  Let me use the so called letter in a sentence:  "Take coupons to the grocery store in order to W savings".   See what I mean?  Then look at the so called President of the United States.  Geo. W Bush.  The "W" in the middle of his name stands for Walker.  Now Walker only has two syllables!  How is that possible?  The letter his name begins with has more syllables than the name itself.   A Simple overview of math will clearly make it plain that this is impossible.  So George does not have a middle name.  His actual name is George Bush.  Because the "W" cannot exist.  So, that means that, not only is the President void of a middle name or a letter that represents his middle name but he is also void of a brain. 

The concept of a brand new president every day is interesting.   Your average Joe could take advantage of this and become President for a day. Then, the next day, Bernice would be the President.    As goofy as this all sounds I would rather take my chances with random folks becoming President for a day  than having Geo. Bush as President for even one day.